Martech

DECEMBER 22, 2021

“Each touchpoint is storing data about your customer about that customer journey,” said Ganesh Subramanian, Director of Product Marketing at Snowflake, at our MarTech conference. A talented analyst might pull that data from paid media and email and tie that to marketing, automation, and CRM.”.

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Transform Finance Customer Journey CRM 123

Litmus

OCTOBER 26, 2022

Blake Miller (Senior Director, Product Marketing, Salesforce Marketing Cloud ) teaches us how to use email to create personlized moments across the entire customer journey. Scaling up Your CRM. Anthony Allen shares how he applies the idea of fika to CRM campaigns at @VolvoCarUK.

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CRM Email Marketing Finance CMO 92

Unbounce

MARCH 12, 2024

Digital marketplaces: Platforms within your niche, like Amazon , Etsy , Udemy , or Skillshare , offer an enormous pool of potential customers, but you’ll also get a lot of competition and commission fees that can go as high as 50% per sale. We’ll do a deeper dive into the best platforms below, or you can jump down there now.

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Product eCommerce eBook Shipping 59

Duct Tape Marketing

APRIL 27, 2022

7:58] What are some other places along the customer journey that you think groups or communities fit that maybe people aren’t thinking of? [12:31] I would say, fundamentally, you know, we talk about product market fit. The product works incredibly well.

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Transform Customer Journey Management Place 68