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Hiring a Customer Marketing Manager? Look for These Backgrounds

Base.ai

If you’re having trouble finding someone with “Customer Marketing Manager” as their previous job title, try looking for the following: Loyalty Manager Often found in the B2C world, Loyalty Managers are responsible for cross-functional collaboration, customer satisfaction, and building and rewarding customer loyalty.

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MarTech in 2024: Who will be the enterprise and vendor winners and losers?

Martech

This isn’t going to happen overnight and it’s not yet clear how this is all going to unfold but what we do know is that: AI technology is rapidly becoming enterprise-ready and will give us the power to leverage the data we have in new ways to drive revenue and customer engagement. Now is the time to ensure that you are set up for success.

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What is customer experience and why does it matter?

Martech

Having multiple channels that integrate within a single system allows customers to pick up right where they left off, providing a consistent communication journey and delivering a good experience across channels. Personalize the user experience. The aim is to promote greater customer satisfaction, loyalty, and advocacy.

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How to Drive Customer Success With Interactive Content

Digital Marketer

What if I say your company’s success relies on someone else’s success? Growing your business is possible if your products or services are good enough and help users reach their goals. Believe it or not, customer success is the best strategy to boost customer happiness.