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How to Develop a Content Strategy in 7 Steps: A Start-to-Finish Guide

Hubspot Marketing

If you're having trouble planning for the upcoming year or need some fresh ideas to include in your plan, read on. In this post, we'll dive into what content strategy is, why your business needs a content marketing plan, and what steps you need to take to create your strategy. Here it is. Define your goal.

eBook 145
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3 Life and Marketing Success Resolutions for 2019

Content Marketing Institute

Can you imagine the chaos to building a house without a plan? We don’t plan for our desires to come true. Over the past 20 years I’ve asked hundreds of people what their success plan is. Well, would you know that the exact same things hold true for your content marketing plan ? But that’s what we do.

CMO 110
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Litmus Live 2023 Recap: Let’s Talk Highlights

Litmus

It’s not too late to learn how to achieve a 100% conversion rate, discover copy strategies you can steal, create the best B2B lifecycle marketing plan, and so much more! Lianna Patch shared her strategies for clever, click-worthy copy in this educational session. Passing the Baton: Who Will Carry the Torch When You Move On?