Litmus Live Week 2020: Day 3 Highlights
Litmus
SEPTEMBER 17, 2020
To get buy-in, it may be best to start with an email that doesn’t have a lot riding on it to prove that the flow can work. So that end of quarter promotion may not be the best one. You may be an email team of one, but do you work with another marketer who is AWESOME at writing copy? Work on a proof of concept.
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