Fashion Global Marketing New Markets 
Rock Content
MARCH 28, 2023
These insights come from the Global Marketing Playbook 2023, a new collab between HubSpot, Rock Content and Lokalise. Tesla Tesla’s global branding strategy is centered around building a brand rather than selling individual products. So get your notepad open and hop in with me! You can download the full ebook here !
Rock Content
DECEMBER 21, 2020
This strategy may also be called global branding or international branding. Global branding involves planning how the brand wants to be perceived worldwide and how it will position itself in each market to generate such perception. Branding is already a challenge in local markets. Increase brand value.
Hubspot Marketing
JULY 7, 2020
However, during the 2008 recession, Lego decided to expand into a global market. This company expertly knew to expand to global markets when its main market was facing an economic downturn. Warby Parker did that when they realized it was hard to purchase an affordable pair of fashionable glasses online.
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