Remove Industry Insights Remove Promotion Remove Thought Leadership Remove Whitepaper
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14 Social Media Metrics That Drive Results in 2023

Marketing Insider Group

This could be anything from signing up for a newsletter, downloading a whitepaper, or making a purchase. Net Promoter Score (NPS) Net Promoter Score, or NPS, is the word-of-mouth reputation of your business. So, if 70% of respondents are promoters and 10% are detractors, your NPS is 70-10 = 60.

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How Manufacturers Can Use Content for Differentiation and Create a Competitive Edge

Tiecas

This could involve sharing success stories, highlighting your team’s qualifications, or providing thought leadership content. See Industrial Blogging Lessons Learned from Working with Technical SMEs ). You should share industry insights, best practices, tips, and tutorials about your manufacturing niche.

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4 Simple Steps to Great Community Management

Adobe Experience Cloud Blog

You should also be doing the same for your competitors as well as tracking wider industry keywords. By being aware of competitive and industry insights, you can ensure your community management strategy isn’t created in a bubble. You may want to create a video, infographic, blog, whitepaper, or webinar.

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LinkedIn Marketing Content and Creative Design Study Guide

Calvyn Lee Blog

Explore if there are any whitepapers that can be broken down into bite-sized content. Question 2: Isla pitches the idea of a LinkedIn video campaign to her company’s leadership, with the goal of educating customers on a complex product. Collect some of her most shared thought leadership articles and turn them into a gated e-book.

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Best B2B Marketing Strategies in 2023

Exposure Ninja

A content marketing strategy is simply a comprehensive plan outlining how your business will create, distribute, and promote content to attract, engage, and retain your target audience. Share your expertise through blog posts, whitepapers, webinars, or podcasts to build trust and credibility with your audience.