Remove 2014 Remove Direct Mail Remove PR Remove Product
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Transcript of Focus on Existing Assets to Generate Better Marketing Results

Duct Tape Marketing

I can send you that 2014 report and you can see it. That customer that already trust you, that is already given you money, it’s a lot easier to ask them for 10 times the money that they’ve been giving you for a bigger service, bigger product bigger offering, then it will ever be to go out and try to sell that to the world.

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Inbound vs. Outbound Marketing

Duct Tape Marketing

Outbound marketing, also referred to as interruption marketing, involves getting your marketing message to the largest number of people possible through advertising, cold calling, direct mail and other aggressive techniques that interrupt people in their daily lives. Source: Hubspot state of inbound report, 2014].

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19 Advanced SEO Techniques to Double Your Search Traffic

Neil Patel

78% of people use the web to research products and services before buying. from channels like print or direct mail advertising. There’s more that goes into conversion optimization than just getting traffic, like making sure you have a clear lead capture form, a sales page, and descriptive product pages. That’s what I did!

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