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Do Consumers Actually Shop Directly on Social Media Platforms [New Data]

Hubspot Marketing

Between 2016 and 2019, Facebook allowed business pages to send messages that included a product shot, basic description, and a Buy Now button which allowed customers to buy products in the Messenger app via their phone's payment feature. Takeaways for Marketers. Image Source.

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199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Images help to increase content marketing effectiveness because they help sites reach more views with a larger audience. However, a good place to start is with infographics OKDork confirms that infographics are the most shared content type, and according to Forbes, roughly 84% of those using them find the images effective.