Marketing Insider Group

JULY 21, 2020

Traditional market research often falls short when new technology and new ideas have the potential to become game-changers. Generation Z, she shows, will rise in numbers among the nation’s workers. For marketers, this myth-busting fact means that they’ll need to diversify their approach to reach every generation.

Millennials 218

Millennials Whitepaper Transform Gen Z 218

Search Engine Land

DECEMBER 28, 2023

New GA4 customization features for 360 customers on Oct. GA4 rolls out new Admin experience on Nov. Search ads and Search Generative Experience Google confirmed in May that it was experimenting with directly integrating Search and Shopping ads within SGE. MCN will officially replace Google Merchant Center in early 2024.

User-Generated 129

User-Generated Retail Non-Profit Advertising 129

Neil Patel

JANUARY 18, 2023

The priorities for 2022 continued to be informative, useful content that answered user search queries. While some of the following trends had a greater impact than others, marketers who could adjust quickly and pivot to include new technologies had a leg up on their competitors who did not. User behaviors are changing.

SEO 113

SEO Gen Z User-Generated Advertising 113

Rock Content

JANUARY 18, 2021

Without face-to-face activations and with limited possibilities for physical interactions, all businesses had to look at their Digital Marketing plans with a new perspective. All of this generates a feeling of greater comfort and security in the individual, which increases the potential for conversion. Source: DigitalCommerce 360.

Market Trends 115

Market Trends Content Marketing Gen Z User-Generated 115