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10 Challenges Marketers Face When Implementing AI in 2023 [New Data + Tips]

Hubspot Marketing

Hampering Creativity 64% of marketers share a common concern — they believe that generative AI will alter (40%) or hamper (24%) the creativity of those who use it. Inaccurate Information In our state of AI in marketing research, we found that one of the top challenges for marketers implementing AI is pushback regarding inaccurate information.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

(Martech) Digital marketing accounts for nearly 60% of marketing spending, as per the AMA’s 2021 CMO survey. Martech) The US Bureau of Labor Statistics forecasts a 10% annual increase in employment for marketing managers over the next eight years. SmartInsights) Leading marketers are 1.6 billion by 2030.