Martech

AUGUST 22, 2022

Marketers continue to use location-based data to boost campaigns and customer acquisition in retail and other industries. In many cases, meeting customers where they are means understanding how close they could be to a physical store. Interpreting location data for marketing campaigns. Get MarTech! In your inbox.

Customer 80

Customer Customer Acquisition Retail Acquisition Marketing 80

CXL

MAY 27, 2022

This behavior has marketers pledging to up their demand generation budgets. Demand generation combines marketing tactics, strategies and programs to create awareness and drive interest in your products or services. But isn’t that the role of any marketer? Demand generation owes a lot to inbound marketing.

Management 79

Management User-Generated CRM Inbound Marketing 79

Unbounce

JULY 14, 2023

Marketing data can sometimes feel like those old boxes of photos: a confusing assortment of numbers, trends, and consumer insights all jumbled together. And messy data is a big problem if you wanna make full use of AI marketing tools. Episode 4: AI for Data Geeks [00:00:00] Pete: Hey, marketers! Google Photos and Apple Photos.

Transform 52

Transform Marketing Marketers CRM 52

Unbounce

JULY 14, 2023

Marketing data can sometimes feel like those old boxes of photos: a confusing assortment of numbers, trends, and consumer insights all jumbled together. And messy data is a big problem if you wanna make full use of AI marketing tools. Episode 4: AI for Data Geeks [00:00:00] Pete: Hey, marketers! Google Photos and Apple Photos.

Transform 52

Transform Marketing Marketers CRM 52