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7 Effective B2B Digital Marketing Strategies

Sachs Marketing Group

B2B digital marketing may include the following: SEO PPC advertising Social media marketing Email marketing Conversion rate optimization Reputation management For the best results, an effective B2B digital marketing strategy will involve a combination of these approaches.

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Use Your Unspent Marketing Budget On Content Marketing For Next Year

Marketing Insider Group

Retain: Content marketing-generated customers are “better” because they stay longer and spend more. We start all our content planning with deep keyword research. Source: Edelman LinkedIn study on thought leadership. How Much Does Content Marketing Cost? We charge $4,500 / month for 2 weekly articles.

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The Ultimate Guide to Video Marketing

Hubspot Marketing

Brands need a video marketing strategy — this idea isn’t new. It’s no longer just one piece of your overall marketing plan. Brand videos are typically created as a part of a larger advertising campaign , showcasing the company’s high-level vision, mission, or products and services. Video has absolutely dominated social.

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The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

Effective content marketing strategy offers the benefit of exponential growth, higher brand awareness and trust, winning over prospects and convincing leads, and endearing your customers, helping to build a loyal base of brand advocates. Once you get your content marketing strategy going, it’s that positive snowball effect in action.