Advertising Content Marketing Pharmaceutical Thought Leadership 
Marketing Insider Group
APRIL 20, 2020
When you blog, you’ll get 97 percent more links to your website, marketing news site Business2Community points out. And the leads you generate will cost 62 percent less than ones you generate through advertising, cold calls, brochures, or other outbound marketing methods. Content Marketing Is a Must for Today’s Businesses.
Marketing Insider Group
MARCH 12, 2013
Our most recent Future of Marketing interview explained Nick Kellet’s suggestion that we focus more on our Customer’s Brand than on our own. What do you see happening in Content Marketing today? First, the most successful content creators are focusing on delivering quality content over a high quantity of content.
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