2024 PPC budgeting: How to plan and secure your ideal budget
Search Engine Land
NOVEMBER 28, 2023
Urgency to realize the productivity gains promised by AI and other new technologies. Global advertising spend is set to grow […] 8.2% in 2024, a boost that will see the market top $1 trillion for the first time ever,” according to WARC’s Global Ad Spend Outlook 2023/24. Variance for increasing costs.
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