Advertising Marketing Automation Platform New Technology Thought Leadership 
Adobe Experience Cloud Blog
OCTOBER 10, 2017
Here are some channels that you can tailor your messaging to reach your target audiences: Email marketing : a great way to make personalization happen at scale is through dynamic content. Marketing automation platforms, like Marketo, enable users to easily set up segmentations and tailor emails to the chosen segments within a single program.
Marketing Insider Group
JULY 1, 2020
Effective content marketing strategy offers the benefit of exponential growth, higher brand awareness and trust, winning over prospects and convincing leads, and endearing your customers, helping to build a loyal base of brand advocates. Once you get your content marketing strategy going, it’s that positive snowball effect in action.
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