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Marketing Spending and Hiring Growth Slows Amidst Economic Uncertainty

The CMO Survey

Results from the 30 th edition of The CMO Survey indicate that inflation and economic uncertainty are harming marketing spending as the C-suite retrenches and cuts costs. While more than half of marketers reported a 10.4 The CMO Survey Award for Marketing Excellence is selected by fellow marketers.

CMO 130
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How Large Companies Can Minimize Content Creation Costs

Marketing Insider Group

With today’s analytics programs available on both Google and most social media platforms, you can even identify new market segments to target. CMO, tear down that wall. I paraphrase. Or at least pull down a few bricks in those silos.

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What Does a Demand Generation Manager Do? (And How to Become One)

CXL

Demand generation managers are technically part of the marketing department. They typically report to a CMO, VP of Marketing, or director of demand generation and work to plan, build, and execute marketing programs. Closely partner with other marketing team members and the sales organization.”. .

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Beyond the Basics: 20 Non-Obvious Uses of ChatGPT for Marketing

Businesses Grow

Summarize complex podcast show notes My friend Joeri Billast is a Web3 consultant and host of the wonderful CMO Stories podcast. Create a mindmap for a product introduction Richard Bliss of BlissPoint Consulting offered this idea: I asked it to create a text-based mindmap on what I need to do to promote an old product into a new market.