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Merkle raises its commerce game: Tuesday’s daily brief

Martech

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. Good morning, Marketers, and what’s your number one marketing metric? One of those companies was Driscoll’s, the “only the finest berries” brand. Yes, we are.”

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Watching B2B TV: Thursday’s Daily Brief

Martech

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. Good morning, Marketers, and do you switch on the TV to watch B2B? Balancing risk and reach: The brand safety dilemma. A good example of brand safety backfiring revolves around COVID-19.