What Qualities Should You Look for in a Marketing Automation Manager?
Adobe Experience Cloud Blog
NOVEMBER 8, 2016
53% of the B2B organizations and 43% of B2C and combination B2B/B2C organizations have adopted marketing automation systems.– While it’s easier to teach someone how to use a new technology, developing strategic skills takes time. Head of demand generation and possibly a CMO (if different from hiring manager).
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