Duct Tape Marketing

JANUARY 8, 2024

Get a complete fractional CMO system that changes how you think about your agency’s growth. Like products on a shelf, these services have fixed scopes and price tags. Depending on the package, this could include blog posts, articles, video scripts, and infographics, with different volumes and frequencies of content production.

Product Marketing 66

Product Marketing Product Transform CMO 66

Exposure Ninja

JULY 5, 2023

From blogging to creating social media posts and videos, it’s all about creating high-quality, relevant content that draws in the target audience and builds strong relationships with them. Share your expertise through blog posts, whitepapers, webinars, or podcasts to build trust and credibility with your audience.

Marketing Strategy 52

Marketing Strategy Whitepaper Marketing Marketers 52

Kevin Indig

APRIL 19, 2023

Before they reach that level, recognized brands have a spotlight moment lifting them from known to popular. If your CMO is very brand-focused, for example, performance metrics might not resonate. Referral traffic is hard to track accurately without tagging backlinks with UTM parameters.

PR 122

PR SEO User-Generated CMO 122