The Marketing Operations Leader

article thumbnail

Practical AI Roadmap for Marketing & GTM Ops

The Marketing Operations Leader

In this edition: Practical AI Roadmap for Marketing & GTM Ops Lessons from a Massive Martech Migration - Podcast Episode POLL: What’s the Hardest Part About Getting a Marketing Ops Job Offer? Exclusive For Paid Subscribers : 7 Things People Don’t Think About Enough in Succeeding in Marketing Operations Did you miss Otto, the new Marketing Ops AI Agent from Revenue Pulse?

CRM 130
article thumbnail

How to Do Marketing Enablement & PMO

The Marketing Operations Leader

In this edition: How to Do Marketing Enablement and PMO What Ops Pros Are Saying About Layoffs & Reorgs A Framework To Easily Create Your Martech Roadmap Exclusive For Paid Subscribers : Darrell Explains in Detail The New Marketing Ops Maturity Model Reminder! Marketing Ops AI Agent Launch This Week! Join Us To See What All the Hype Is About! The 2025 AI and Marketing Performance Index Marketing teams are under pressure to deliver faster results with fewer resources.

Transform 130
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Enterprise Email Tech Stack of 2025

The Marketing Operations Leader

In this edition: The Enterprise Email Tech Stack of 2025 How Ops Professionals Can Work Through Layoffs and Reorgs POLL: Can AI Agents Replace Campaign Building Today Exclusive For Paid Subscribers : When to Hustle and When to Slow Down in Your Marketing Ops Career Otto — your AI teammate for Marketing Ops. Built by MOPs pros, for MOPs pros After more than 25,000 hours inside Marketo, Pardot, Eloqua, and HubSpot, Revenue Pulse has taught Otto to handle the chores we know all too well.

Analytics 130
article thumbnail

3 Different Versions of Marketing Ops Team Scope & Remit

The Marketing Operations Leader

In this edition: 3 Different Versions of Marketing Ops Team Scope & Remit Hot Take on Marketing Ops Versus Revops Versus Gtm Ops POLL: Where Should the Martech Team Sit in an Organization? Exclusive For Paid Subscribers : How to Launch New Features and Processes in Enterprise Marketing Operations June is the gut check. Is your plan still aligned to the business?

Finance 130
article thumbnail

7 Go-To Reports and Trackers of the VP of Martech and GTM Tech

The Marketing Operations Leader

In this edition: 7 Go-To Reports and Trackers of the VP of Martech and GTM Tech 5 Things Martech and GTM Leaders Wish You Knew POLL: What’s Missing From Most Sales and Marketing Dashboards? Exclusive For Paid Subscribers : Key Learnings From 10 Enterprise Marketing Operations Leaders Upcoming Panel: Leading Marketing Ops Through Chaos 🗓️ Wednesday, June 11 | 9–10am PT I’m moderating a candid conversation with marketing ops pros from Nvidia, Meta, Google, and Miro

article thumbnail

4 Reasons Why GTM Teams Will Fail With AI This Year

The Marketing Operations Leader

In this edition: 4 Reasons Why GTM Teams Will Fail With AI This Year 3 Lessons from Open AI's Head of GTM Systems - Podcast Episode POLL: Why is Marketing ROI Still So Hard to Prove? Exclusive For Paid Subscribers : How I Became a More Collaborative Ops Leader (and How it Boosted my Reputation at Work) 73% of GTM Leaders find most reports and forecasts useless.

CMO 130
article thumbnail

When to use a CDP versus data warehouse

The Marketing Operations Leader

In this edition: When to Use a CDP Versus a Data Warehouse Podcast Episode - Going From Startup to Enterprise Marketing Operations POLL: The Best Channel To Generate Quality Leads in 2025 Exclusive For Paid Subscribers : Why It’s Difficult To Find A New Operations Job Today And What to Do About It 73% of GTM Leaders find most reports and forecasts useless.

Finance 130