Marketing Pro Pulse

The Breakup Blueprint: Fixing Agency-Client Relationships Before They Fail

Set Up

JANUARY 14, 2025

In the 6th annual Set up Marketing Relationship Survey , we uncovered that 40% of Clients intended to switch Agencies in the next 6 months. Although this is significantly less from previous years, the sentiment remains the same: Clients desire more from their Agency partners. What can Agencies do to prevent breakups?

Communications

Communications Advertisers Advertising Branding

Marketing Agency Matchmaking: What Clients Crave in Agency Partnerships

Set Up

JANUARY 21, 2025

As part of the Set up Marketing Relationship Survey , we ask Clients what kind of work they need from their Agency partners. PR took quite a dip this year, decreasing from 50% to 27% of Clients saying they need PR assistance. Client Priority #2 | Content Creation goes by the Wayside?

Shopper Market

Shopper Market PR Shoppers Transform

Marketing Pro Pulse

The Breakup Blueprint: Fixing Agency-Client Relationships Before They Fail

Marketing Agency Matchmaking: What Clients Crave in Agency Partnerships

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