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In a feature-parity world, it’s all about your brand — here’s how your startup can nail it in the first 100 days

Hubspot Marketing

Why Brand Matters More Than Ever for Early Startups Today’s AI-driven market is full of copycat software tools. Take a look at this company called Blaze AI, a marketing tool built to drive automation. Take a look at this company called Blaze AI, a marketing tool built to drive automation. I’ve seen this firsthand.

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Lead Generation 101: How to Increase Conversion Rates on Your B2B Website

Orbit Media Studios

When your page loads, 100% of visitors start scanning, looking for certain words. It’s why you have a visitor. Call them out directly, high on the page, with language like “for B2B marketers” or “designed for mid-sized manufacturers.” We’ll stay 100% focused on the context of your visitor and the words that get them to click.

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Lead Generation 101: How to Increase Conversion Rates on Your B2B Website

Orbit Media Studios

When your page loads, 100% of visitors start scanning, looking for certain words. It’s why you have a visitor. Call them out directly, high on the page, with language like “for B2B marketers” or “designed for mid-sized manufacturers.” We’ll stay 100% focused on the context of your visitor and the words that get them to click.

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How to Choose a Web Designer: 20 Questions to Ask Before Hiring a Web Design Company

Orbit Media Studios

You’re on the quest to choose a new web developer …which can be a challenging, high-stakes decision. It is a list of 20 questions, based on our experience on the agency side, combining 25 years of experience providing web design services and 1000+ meetings with clients and prospects. How to choose the right partner?

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This is AI Powered SEO: 7 Ways to use ChatGPT for higher rankings

Orbit Media Studios

By Andy Crestodina There are so many ways to use artificial intelligence (AI) for digital marketing. Please accept statistics, marketing cookies to watch this video. Probably, this is the one you were hoping for when you clicked! Caution: If you’re an SEO agency, check with agreements before uploading your client data.

SEO
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Buyer’s Guide to the Best Content Marketing Books of 2018

Content Marketing Institute

If you’re looking for a holiday gift book to advance the recipient’s content marketing skills, I have good news. During 2018, authors and publishers created some of the most helpful and sophisticated content marketing books. Drivers of content marketing. Thinking about a major #marketing change? Click To Tweet.