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A marketer’s 2022 guide to Marketo: What it does today

Martech

Mobile to communicate with customers using mobile devices. Real-time data capture and bi-directional data integration sync with CRM. Marketo offers campaign cloning across programs, workflows, and assets and integrates with Salesforce, Microsoft Dynamics, SAP, and other CRM systems to increase lead management effectiveness.

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Omnichannel customer experience: exploring seamless customer journeys

Sprout Social

Omnichannel vs. multichannel: unveiling the key differences Omnichannel and multichannel are strategies for communicating with customers, with two distinct goals. Harnessing appropriate technologies for success Managing customer data across multiple channels can be challenging, especially if you have a huge customer base or a complex product.