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21 Powerful Analytics Tools for Digital Marketing

Sachs Marketing Group

Digital marketing analytics tools are software applications that help marketers track, gather, and analyze data related to their online marketing campaigns. Are you struggling to make sense of the vast amount of data generated from your digital marketing efforts? Our SEO team lives in Ahrefs!

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How to leverage neuromarketing for SEO

Search Engine Land

These algorithms don’t just follow rules; they help shape how people think and feel, which is why search and SEO are the way they are today. This article dives into neuromarketing – the study of how our brains react to marketing signals and how these reactions affect what we buy – and how to use it for SEO.

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Google AI Overviews: Everything You Need to Know (and Think About)

Rock Content

As AI Overviews roll out to users in the United States with plans for a global expansion, both casual searchers and professional marketers must pay attention. The implications for search behavior, content strategy, and digital marketing are profound. GEO might be the answer. depending on what you ask.

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How to produce content when you don’t have time to do it properly

Rock Content

Topic Pitches: skip brainstorming and simply approve pitches provided by talented writers Pitching topics for content production typically consumes around 15 minutes per piece (at the very least). Considering only one strategy with 10 contents per month, that’s almost three hours saved to focus on other tasks.

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Why Your Content Marketing Strategy Isn’t Working and How to Fix It

Marketing Insider Group

Next, brainstorm content that will help your target customers get a good night’s sleep every night by solving their problems. As digital marketing expert Neil Patel advises, get it down in paper (or in a digital document ) so that you can refer to those types of content when you’re stuck for ideas.