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Google is updating its Video publisher policy

Search Engine Land

Video Inventory must provide declarations with accurate signals (for Ad Manager, see VAST ad tag URL parameters ), including: Audibility of ad placement: Audible by default or muted (for Ad Manager, see vpmute parameter ). Accompanying Content placements must load within the body of the page, and muted by default.

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How to leverage neuromarketing for SEO

Search Engine Land

Visualize this through the lens of heatmaps, where you can witness the areas of the page that receive the most attention – a crucial insight for optimizing content placement. These insights help refine web page layouts, CTAs and content placement to align with how the brain processes information.

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5 Best brands on Pinterest to learn from

Sprout Social

Headspace Despite only having 14.3 thousand followers, Headspace’s Pinterest feed gets over 850 thousand monthly views.

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How to make your display campaigns profitable

Search Engine Land

Content targeting This option shows your ads to people that are currently on website content that you specified. Topics: Topics of websites’ content. Placements: Hand-picked website placements. Keywords: Keywords or content “themes” of websites’ content.

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How to produce content when you don’t have time to do it properly

Rock Content

Recurrent orders are mostly helpful for clients or projects that don’t have detailed content planning guidelines, otherwise the bulk order would be the one to save lots of time. Bulk Import: Efficiency at its Best Bulk importing saves at least five minutes per content placement.

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18 Spooky SEO Problems to Avoid this Halloween

Sachs Marketing Group

From how URLs are structured to content placement and CTAs, UX and SEO have to work hand in hand for a successful website. Here are 18 spooky SEO problems to avoid this Halloween. UX/SEO conflicts UX/SEO conflicts can significantly impact a website’s SEO performance.

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AI Website Building | Using AI to Streamline Website Building Process

Adobe Experience Cloud Blog

Then expect it to offer suggestions on how to improve your website content placement, SEO elements, and reconfigure other areas that are preventing you from achieving your goals. . Also, think of setting certain rules such as a goal to decrease bounce rates and having AI help you to analyze automated website analytics. .