article thumbnail

How to leverage neuromarketing for SEO

Search Engine Land

‘MAKE’ M anipulating neurological factors for marketing impact. K nitting neuro-data to enhance marketing strategies. E xecuting targeted marketing through neurological knowledge. These insights help refine web page layouts, CTAs and content placement to align with how the brain processes information.

article thumbnail

How to Turn Your Website Wishes into an Actionable Plan

Adobe Experience Cloud Blog

And, you need to have a clear strategy in place, so the project doesn’t go off the rails. It helps if this person truly understands your target customers. Defining the goal or goals of the website helps you determine what kind of user experiences are necessary, what content is needed, and how to measure impact. Target Market.

article thumbnail

4 Content Distribution Strategies That Make Web Traffic Soar

Marketing Insider Group

But there’s even more you can do when you repurpose your content on channels that specifically cater to your target market. Your target market is millennial and Gen Z women. Where does your target market hang out? Its audience is primarily female, and it’s a great place to showcase your wares.

Gen Z 84