Remove add Url
article thumbnail

LinkedIn SEO guide: Optimizing your profile for more connections, better leads

Search Engine Land

It’s also more than just a place to list your credentials, add a little blurb about yourself and hope someone is intrigued enough to network with or hire you. That’s why I put all of the LinkedIn SEO best practices to the test and applied my own expertise around conversion copywriting, sales funnels, and conversion optimization.

SEO 118
article thumbnail

Dive Into the Future of Direct Mail Marketing: 4 Fresh Tips

Marketing Insider Group

As feasible, add handwritten notes to underscore your personal relationship with, and appreciation of, the donor. You will need to weigh how many notes can be added on a timely basis, but perhaps your CEO and major gift officers can add handwritten notes for donors in their portfolios. How many times they have donated.

article thumbnail

Important Marketing Terms You Should Know

Exposure Ninja

Buyer Persona A buyer persona is a document that describes your ideal customer based on your target audience, market research and existing customers. Many marketers get creative here too, and give their buyer persona a name and add a stock photo to represent their ideal customer. Overwhelmed by Marketing Tasks?

PR 52