How Marketers Collaborate Effectively Across Departments [According to HubSpot Marketing Leaders]
Hubspot Marketing
FEBRUARY 13, 2023
“Service is fun,” says Victor Pan, a principal marketing manager on HubSpot’s Growth Marketing team, “because they're generally looking for a decrease in customer service calls via content people can self-serve online, like FAQ's.” Their pain points often reveal common customer concerns. Align around a common objective.
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