Adobe Experience Cloud Blog

NOVEMBER 8, 2016

But being successful and getting ahead of your competition isn’t just about using marketing automation anymore; it’s about optimizing your platform and resources to grasp its full potential. That means you need the right team to manage your marketing automation platform. Technology by itself will not solve business challenges.

Management 134

Management Thought Leadership Marketing Automation Platform B2C 134

On24- CMO Confessions

APRIL 22, 2021

The other one was a CRM company called Pivotal CRM. It was very successful in those days in the late nineties. So essentially, I went for CRM and got hooked on to CRM big time. I started to do consulting in CRM. CRM was predicated mostly on face-to-face conversations, right?

CMO 52

CMO CRM Transform Customer 52

Duct Tape Marketing

JUNE 23, 2022

So you, you hit on a couple things I was gonna ask about, I wanna double back to maybe giving you a chance you met, you said there are new technologies. And then of course you're managing a team and that still takes time. You would need to adapt to some new technologies, but you'd be a great candidate.

Branding 92

Branding B2C Price Education 92

Martech

JANUARY 13, 2022

Real-time data capture and bi-directional data integration sync with CRM. Lead management. Marketo offers campaign cloning across programs, workflows, and assets and integrates with Salesforce, Microsoft Dynamics, SAP, and other CRM systems to increase lead management effectiveness. Video/interactive applications.

Marketing Automation Platform 119

Marketing Automation Platform CRM Direct Mail Price 119

Sprout Social

JUNE 26, 2023

Harnessing appropriate technologies for success Managing customer data across multiple channels can be challenging, especially if you have a huge customer base or a complex product. This is where businesses must leverage advanced technology. Talk to stakeholders who regularly interact with customers.

Customer Journey 120

Customer Journey Customer Transform Retail 120