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Making Sense of the Chaos: Social CRM with Bill Odell

Adobe Experience Cloud Blog

This next B2B Marketing Thought Leader Interview is with Bill Odell, vice president of marketing at Helpstream , a Social CRM solutions company. Bill is responsible for the company’s overall marketing and go-to-market strategies and oversees all product marketing, partner marketing and corporate marketing activities.

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The Ultimate List of Types of Marketing [40 and Counting]

Hubspot Marketing

Like many of the people who work in the industry, digital marketing was born in the 1990s. Back then, email was the age of most college graduates , AT&T launched the first banner ad , and the CRM industry was just starting to thrive. Outbound Marketing. Partner Marketing. Product Marketing.