article thumbnail

Mastering AI-Powered Sales and Marketing: 10 Steps to Success in 2024

Digital Marketer

Here’s how to do it: Actionable Step: Go on ChatGPT and use a prompt asking it for relevant insights on your target market. Revisit your marketing collateral, website, and social media content. Real-World Case Study: HubSpot, a leading CRM platform, used personalized video messages in their email outreach to engage leads.

article thumbnail

What Are The Different Types Of Brand Marketing In 2022

OnPassive Marketing

There are several different types of brand marketing, each with its unique approach and goals. Some of the most common types of brand marketing include product branding, customer relationship management (CRM) branding, enterprise branding, public relations (PR) branding, and social media marketing.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Is Video An Opportunity For Marketers?

Marketing Insider Group

I’ve already covered Slideshare as one of the areas where more marketers should focus. In this article, I am honored to bring you an interview with an expert on video marketing, Michael Litt is the CEO and Co-Founder of video marketing platform company Vidyard … Is video an opportunity for brands?

article thumbnail

The Ultimate Guide to Nonprofit Marketing in 2022

Hubspot Marketing

Hubspot’s nonprofit marketing plan template can help you organize your nonprofit’s budget, team structure, and channels of choice to create your marketing strategy. Our nonprofit marketing plan template can help you: Complete a SWOT analysis for your organization. Email marketing. Event marketing. Video marketing.

article thumbnail

A Wrap on the Packaging Industry in 2023

Set Up

In an era where self-education is more prevalent than ever, we have seen a great deal of success with video marketing and how-to tutorials that help consumers understand packaging technologies. The insights we’ve gained through data alone have made us more nimble and proactive in many departments across our organization.

article thumbnail

How to Develop a Content Strategy in 7 Steps: A Start-to-Finish Guide

Hubspot Marketing

By knowing your target audience, you can produce more relevant and valuable content that they'll want to read and convert on. If you're an experienced marketer, your target may have changed. Do you want to target a new group of people or expand your current target market? Download for Free.

eBook 145
article thumbnail

B2B Lead Generation Strategies That Will Deliver Marketing ROI

Marketing Insider Group

The ones you choose should depend on who your target market is and where they tend to hang out. Use familiar language, optimize your email marketing layout, and give them an offer they can’t refuse. Ramp Up Your Video Marketing. Video marketing presents a promising opportunity to reach your target audience.