Customer Acquisition Gen Z Millennials PR 
Backlinko
MAY 14, 2024
This is why it uses the social media site to showcase its landscaping services with eye-catching images of customers’ green lawns and vibrant flowers. For example: If you target Gen Z or millennials, meet them where they spend their time. PR helps you build credibility, raise brand awareness, and reach new audiences.
Econsultancy
DECEMBER 13, 2021
As a result, typical customer acquisition costs for brands selling on Amazon has risen from a 15% equivalent transaction fee per order to ones that are typically more than 20%. Direct marketing and PR budgets were least affected in the second quarter, but still recorded a severe downturn in net balance to -41.6%.
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