Content Marketing Institute

MAY 14, 2018

Know the most critical component of video marketing. Too many marketers drive up costs and diminish video’s overall value by falling into the trap of creating multiple one-off videos. Other marketers mistakenly believe if they put big dollars into a video project, it will be a big success.

Video Marketing 110

Video Marketing Marketing Strategy Key Performance Indicator Transform 110

Content Marketing Institute

OCTOBER 8, 2018

I’m talking about rethinking the model of video marketing itself. As an agency owner, I’ve analyzed hundreds of YouTube channels and thousands of videos over the years that use the old model. HANDPICKED RELATED CONTENT: How to Establish the Best Social Media KPIs for Your Content Marketing Goals. How the old model fails.

Video Marketing 110

Video Marketing Key Performance Indicator Whitepaper Marketing 110

Hubspot Marketing

NOVEMBER 30, 2022

According to LinkedIn, 87% of sales and marketing leaders say collaboration between sales and marketing enables critical business growth, but misalignment between both teams can damage financial performance. It’s easier to adapt and change a digital marketing strategy. Video marketing vs. commercial advertising.

Digital Marketing 145

Digital Marketing Inbound Marketing Affiliate Marketing User-Generated 145