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Expert advice on delivering an omnichannel experience your customers will love

Use Insider

You can increase engagement and loyalty Omnichannel marketing boosts customer engagement by reaching audiences through preferred channels. A unified presence across platforms allows for real-time responses, adapting marketing messages to different contexts. With Insider, NA-KD was able to redefine its marketing strategy.

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Personalized marketing: What it is, benefits & real-life examples

Use Insider

Personalizing customers’ experiences shows that you understand their preferences and interests. Higher customer loyalty, retention, and lifetime value (LTV). 1 Data aggregation and unified customer profiles In order to execute any personalized marketing strategy, you need to know: Who your customers are.

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Email Content Automation: What It Means and Why It’s Effective

Litmus

Using HTML tags, email marketers can apply the most up-to-date data to personalize content for each subscriber based on: Past purchase behaviors. Products viewed by similar shoppers. Keep the following best practices in mind as you develop your content strategy. Popular items. Similar content. Learn more.

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