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How to Become a Fractional CMO

Duct Tape Marketing

The key to successfully managing this type of schedule? Having excellent project management skills and being able to prioritize tasks effectively across all your clients’ projects. This means you can set hours that suit your lifestyle and work with multiple companies at once.

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MarTech in 2024: Who will be the enterprise and vendor winners and losers?

Martech

Each vendor needs to assess their own situation, risks, and threats, and determine a plan of action — this could include product transformation, new product development, a strategic acquisition of new technology or new player, or a decision to sell to a bigger platform vendor that can make the investments necessary for long-term success.

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