Remove Customer Marketing Remove Direct Mail Remove Food
article thumbnail

Meet The Mailers: Mail That Demands Attention

Whos Mailing What

Headquartered in Park Forest, IL, ShipShapes specializes in Customized Market Mail (CMM) pieces designed to boost engagement and response. A self-described “Jill of all trades”, Narwick-Krivos showed numerous examples of shaped mail pieces produced by ShipShapes during our discussion. Food, you name it.

article thumbnail

Why Both Data & Relationships are Essential to Personalized Marketing

Adobe Experience Cloud Blog

Favorite foods. Whether a personalized marketing campaign means creating effective email segments or a direct mail piece tailored to that specific household, at the heart of each one is a relationship. Make Sure Your Customer and Prospect Information is Organized and Easily Searchable. Anniversaries. First dates.

article thumbnail

Delivering episode 34: Shazad Beharry on going email first in an omnichannel world

Litmus

Shazad is the senior manager of customer marketing at AutoNation, which is a pretty big auto retailer across America. So we run customer marketing program in terms of email, direct mail and SMS. And we also manage the customer database. Today I am joined by Shazad Beharry.