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Why you’re not getting credit for your marketing efforts — and how AI can help

Martech

Even when marketing does manage to attribute their efforts to sales, the attribution will inevitably be challenged. Pricing customer service. Overall market demand. direct marketing, sales calls and web visits). A host of other factors contribute to the sales environment, including: Product quality. Competition.

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Differentiated Marketing: Comprehensive Guide

Neil Patel

Additionally, by tailoring messages to specific segments, businesses can create a more personal connection with their customers, improving customer satisfaction and loyalty while building their customer base. You can implement customer segmentation in a variety of ways, including: Age Gender Location Hobbies.