Sat.Apr 29, 2023

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7 Reasons Why Content Needs Amazing Images, Videos & Visuals via @sejournal, @searchmastergen

Search Engine Journal

Here are seven evidence-based reasons why content needs compelling visuals to fully and efficiently convey a message, tell a story, and create a connection. The post 7 Reasons Why Content Needs Amazing Images, Videos & Visuals appeared first on Search Engine Journal.

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Weekend Favs April 29

Duct Tape Marketing

Weekend Favs April 29 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one I took on the road.

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Twitter Alternatives: Can These Emerging Microblogging Networks Succeed? via @sejournal, @kristileilani

Search Engine Journal

Uncover new social platforms attempting to revolutionize online communication, featuring blockchain technology, decentralized systems, and unique verification methods to challenge Twitter's supremacy. The post Twitter Alternatives: Can These Emerging Microblogging Networks Succeed? appeared first on Search Engine Journal.

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First Republic Shows Why Risk Management And Innovation Should Be Allies, Not Enemies

CMO Network

First Republic grew like a weed through its innovative business model. But there was a problem: this unique model made risk hard to assess.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.