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Litmus Live 2023 Recap: Let’s Talk Highlights

Litmus

And so it was, to great applause, that Litmus’ own SVP of Marketing Cynthia Price and Senior Community Evangelist Logan Sandrock Baird made their opening remarks, and kicked off the next two day of email-based camaraderie! Lianna Patch shared her strategies for clever, click-worthy copy in this educational session.

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Transcript of Getting Salespeople and Prospects on the Same Side

Duct Tape Marketing

Well, what’s really going to move the needle for the law firm is once they recognize that they’re losing billable time, once they realize that their technology issues are impacting their ability to attract and retain younger associates who they want and need to grow and have succession planning. Ian Altman: Exactly.

Law 78
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How Decisions Define Our Business Destiny

Duct Tape Marketing

So it could be a sweeping turn, like a new product launch or, you know, refocusing your company, or it could be a minor turn like, uh, or a less sweeping turn like who you hire or who you fire or how you price your products. Steve McKee (08:08): I spoke to the roadway engineer who literally wrote the book on roadway turns and he educated me.

CRM 84