Remove en how-to-choose-a-webinar-topic-that-resonates-with-your-audience
article thumbnail

7 steps to creating an audience-based B2B marketing plan

Martech

If you’re still taking a one-size-fits-all approach to your marketing campaigns, blasting the same messages across channels to a broad audience, you’re leaving revenue on the table. The key to unlocking more marketing-driven revenue is adopting an audience-based planning approach.

article thumbnail

What You Can Learn from Real-Life Marketing Examples

Exposure Ninja

Throughout your marketing career, you’ll come across many successful marketing campaigns in all areas of marketing — some will inspire you, and others will give you second-hand embarrassment. When it comes to marketing, you should look for inspiration inside and outside your niche. Let’s start with traditional marketing.

PR 52