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Product manager communication: How to make marketing listen

Welcome Software

To help you further, experimentation provides a common ground, offering data-driven insights that both you and marketing can rally behind. And let's not forget about the HIPPO (Highest Paid Person's Opinion), who always seems to have a strong view on what needs to be delivered. You might often think: We have the product.

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The Content Cyborg: How to Use AI Writing Tools in Content Marketing

Animalz blog

AI is a force multiplier for great writers. Here’s why and how you should integrate AI writing tools into your content marketing. The Content Cyborg There are two inputs you can have in your content — human and AI. Human writers will never be as fast, as prolific, or, in some ways, as creative as generative AI.

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A 9-Step Guide to Writing an SEO Proposal [Free Template]

Hubspot Marketing

Table of Contents What is an SEO proposal? What to Include in an SEO Proposal The Future of SEO: Is AI Taking Over? What is an SEO proposal? Your job as an SEO professional, after a discovery call with the potential client, is to identify what problems you can solve for them. What are they looking for?

SEO