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17 Marketing Trends You Need to Know for 2022

Marketing Insider Group

The future of marketing and business will be more diverse, inclusive, and connected to real customer needs. It will not be about spending more on blatant self-promotion to out-dated notions that no longer fit the reality of the world we live in. Gen Z Will Continue to Influence Marketing More Than Millennials.

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The marketer’s guide to customer journey orchestration

Use Insider

About 66% of Gen Z shoppers and 58% of millennials also said they spend more online on beauty products now than they did before the pandemic. Whether you want to increase sign-ups or reengage previous customers, personalizing marketing touch points with a solution like Architect increases the likelihood of conversions.