How Benefit Segmentation Will Take Your Marketing Campaigns to the Next Level
Hubspot Marketing
JUNE 3, 2019
If you're a fan of HubSpot's Inbound Marketing Methodology , you probably understand the importance of customer success. Airbnb's market segmentation is interesting because it has to account for two main target audiences: hosts and guests. So, if you want your business to succeed you must make sure your customers do, too.
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