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7 risks of not prioritizing social media governance

Sprout Social

Companies in the financial, medical and pharmaceutical industries all have additional considerations. If you cannot say definitively who had access to your accounts at a given time or who posted a specific item or comment, you may find yourself unable to defend yourself to your supervisors, your legal team or a court of law.

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5 Expert Tips for Effective Social Media Risk Management

Hootsuite

Brands can face legal troubles if they post something violating a law, regulation, or contract. Financial consequences Any negative situation, like a PR crisis, compliance violation, or security breach, can compound into bigger issues. Just ask pharmaceutical company Eli Lilly. When you make changes, update employees.