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Why Marketing Science Is Crucial for Success Today

Digital Marketer

If you’ve spent years promoting your agency as the go-to for all things digital marketing, this can be a hard pill to swallow. In most cases, potential clients aren’t impressed by an agency’s ability to handle social media, implement SEO tactics, manage paid advertising, etc. giving business owners a lot of options.

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This day in search marketing history: February 25

Search Engine Land

2010: Google confirmed that they placed these ads and that they were always looking for ways to promote their products. Andy Beal Launches Trackur For Monitoring Online Reputation 2008: You coud set up monitoring across a variety of sites on a set of keywords at a much lower price than reputation management firms generally charged.

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Brand positioning guide: how to consolidate your company’s strength in the market?

Rock Content

According to Kotler, the defender and promoter of concepts such as the 4 Ps of Marketing, brand positioning consists of designing the commercial offer in order to occupy a precious place in the consumers’ minds. Don’t just invest in promoting your brand. This demonstrates how this is an integral and comprehensive process.