Adobe Experience Cloud Blog
FEBRUARY 22, 2016
Your marketing automation platform can continue the seamless experience once someone has submitted a form. This shifts the focus from outbound marketing and webpage sign-up forms to mobile inbound inquires, email subscriptions, sign-ups, registrations, and so on. The best part?
Adobe Experience Cloud Blog
SEPTEMBER 25, 2015
How are you leveraging data to help your team create marketing assets that will most greatly affect the bottom line?” With a marketing automation platform working in the background, it’s easy for a salesperson to become a fanatic. What advice can you share to make your outbound marketing and sales more effective?
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Adobe Experience Cloud Blog
JUNE 9, 2017
According to SiriusDecisions’ recent blog post , ”third-party intent data can help determine which demand units not only are in ‘shopping’ mode, but also have experienced an identifiable event that means they could be in-market. This data then helps organizations determine where to aim their outbound marketing efforts.”.
Adobe Experience Cloud Blog
JANUARY 20, 2014
Author: Blair Symes Email remains one of the most popular vehicles for outbound marketing. Despite the abundance of articles and blog posts proclaiming the death of email marketing (Overcrowded inboxes! Do you have any questions about including these metrics in your marketing automation platform?
Marketing Insider Group
JULY 1, 2020
Effective content marketing strategy offers the benefit of exponential growth, higher brand awareness and trust, winning over prospects and convincing leads, and endearing your customers, helping to build a loyal base of brand advocates. Once you get your content marketing strategy going, it’s that positive snowball effect in action.
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