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3 emerging influencer trends that marketers should watch

SmartBrief - Marketing

Though this approach may lack the precision of traditional market research, it also circumvents many of its challenges. 2024 – The influencer election The second of our three influencer trends will cause the influencer marketing landscape to undergo a major transformation during election season.

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How to Become a Fractional CMO

Duct Tape Marketing

Their job involves aligning business objectives with current marketing strategies while also staying abreast with changes in the digital marketing landscape. The shift starts with realigning your marketing strategies. It’s crucial to align business objectives with marketing plans for success.

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Push vs. Pull: Social Media and the Case for Marketing Optimism

Marketing Insider Group

The Case For Optimism I recently read Why it’s time for new marketing optimism by Lisa Donohue and it really struck a chord. I agree with Lisa that it’s a great time to be a marketer. Define your Social Strategy - There are 3 simple steps: Listen, Respond, Engage across marketing, sales and support.

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Social Media and the Case for Marketing Optimism

Marketing Insider Group

The Case For Optimism I recently read Why it’s time for new marketing optimism by Lisa Donohue and it really struck a chord. I agree with Lisa that it’s a great time to be a marketer. Define your Social Strategy - There are 3 simple steps: Listen, Respond, Engage across marketing, sales and support.