article thumbnail

How to leverage neuromarketing for SEO

Search Engine Land

This article dives into neuromarketing – the study of how our brains react to marketing signals and how these reactions affect what we buy – and how to use it for SEO. What is neuromarketing? How does neuromarketing drive consumer behavior? Get the daily newsletter search marketers rely on. SUBSCRIBE See terms.

article thumbnail

Intro to Neuromarketing: 5 Psychological Tactics to Boost Sales

Neil Patel

Neuromarketing is a branch of marketing that integrates consumer phycological principles with marketing best practices. Despite the complexity of psychology, there are a few brain-based strategies you can use that will get results. How Psychology Impacts Sales Through Neuromarketing. Don’t worry.

article thumbnail

What Marketers Can Learn from Psychology

Marketing Insider Group

However, before developing marketing strategies and tactics around messaging, it’s helpful to analyze how the human mind processes information through a psychology and neuromarketing lens. A key part of marketing understands how and why your customers act the way they do. What is Marketing Psychology?