Neil Patel

NOVEMBER 23, 2020

The vast majority of online buyers make their purchasing decisions based on product reviews and testimonials. For example, BeautyBio’s Insta Shop enables users to shop the products featured on the social media site. All of their content is user generated, from their videos to their blog posts.

Gen Z

The CMO Survey

JANUARY 29, 2019

First, physical retail has refused to die, as retailers evolved their customer experience. Amazon, which dominates the United States market with 49% of all ecommerce sales,owns only 5% of total retail spend. Its a whole new world of retail. Figure 1: Company Sales Over the Internet What can we learn from this?

eCommerce

Search Engine Land

NOVEMBER 3, 2022

To find the best deals, users will often search for keyword combinations that include [brand name] or [product], plus the words: deals, discounts, or promos. Remember that the purpose of building these new landing pages is to generate traffic from holiday-related search searches. Focus on user experience.

SEO