Marketing Insider Group

DECEMBER 4, 2012

So read on to hear what I think is in store for marketing in 2013… Content Marketing Matures. Content marketing has become a huge buzzword in marketing lately as people have mastered the mechanics of social media channels but are finding that they aren’t seeing any results.

Content Marketing 86

Content Marketing Telemarketing Thought Leadership Marketing 86

Adobe Experience Cloud Blog

JUNE 19, 2017

So I did what any inconvenienced, disgruntled customer of the modern era would do: I took to Twitter to air my grievances to their corporate account. They apologized profusely and told me management would address the issue. A 2013 Bain & Co. 3) Listening to Customers: It’s Important at Every Touchpoint.

Customer 132

Customer Thought Leadership Customer loyalty Price 132

Adobe Experience Cloud Blog

JUNE 11, 2014

For another great example of a “futuristic” marketing experience, we can look to British Airways’ excellent #Lookup campaign from late 2013. organizations interact with customers and prospects in five or more channels. That means that there’s a huge opportunity to increase relevancy for marketers. What do you think?

Digital Marketing 134

Digital Marketing Customer Journey CRM Retail 134

Adobe Experience Cloud Blog

JUNE 24, 2013

NPD DisplaySearch says there will be more than 700 million smartphone shipments in 2013. By enabling companies to buy marketing software like any of these services, the cloud-based solutions removed the largest impediment to marketing technology adoption. Marketing management capabilities. Modern Marketing'

Fashion 134

Fashion Marketing Marketers Analytics 134